26 Ocak 2005 Çarşamba
Sirius and XM Radio in Merger Talks
This is bad. The young satellite radio market only has two players, thus far: XM Radio (the choice of Nomad) and Sirius Radio (with the commercials with the CGI dog). This duo has been highly competitive and produced some excellent content and interesting pricing strategies. Neither is the clear winner at this point, and the two networks are fighting tooth and nail to be the biggest and the best. But now, apparently, they are in merger talks. This would leave a single provider - the Microsoft of digital radio - and remove any incentive for innovation for satellite radio. And let's be honest. Satellite radio is about new and exciting ways to get content to the customers. Take out the innovation, and all you have is radio a little clearer than FM, which cuts out when you lose a clear view of the sky.
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